I helped the founders launch this subdivision of an experiential agency to solve a problem in our business: Permits for public spaces in major cities are expensive and it’s impossible to find parking for large vehicles.

BobCar is a tiny three wheeled scooter that could be easily customized for a variety of uses and intercept consumers on the street with a minimal footprint.

From building the initial website and sales materials to creating proposals for new business opportunities on to final design and production, I helped the owners beat their first year goals and bring this compelling experience to life for a number of brands including Dunkin’ Donuts, Samsung, Olympus and many others.