In a perfect world, a graphic designer would close their eyes, imagine a beautiful concept and then use whatever tools at their disposal – pencils, markers, paint, or software to create their vision. But ever since the introduction of computers to the creative process, a great majority of designers rely heavily on what’s easy: which is pressing a button and get an effect. The latest such effect that’s taken the design world by storm is the “long shadow.” In AGBeat, I look at how design trends have been largely sparked by new abilities in software, such as Photoshop plugins, and less about anyone’s original vision. 

©2015 Marc Lefton 
All opinions are my own and not reflective of anyone who should be so fortunate to retain my services. 

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