I have won multiple international awards in my days as an art director, copywriter and creative director working for agencies such as BBDO, Young & Rubicam and Ammirati Puris Lintas on brand including UPS, Visa, Pepsi, Anheuser-Busch, Coca-Cola Zero, Chevy, Samsung, Haier and dozens of others.
Research & Strategy
I received a 2010 Best of Show for use of research in the Word of Mouth Marketing Awards for the experiential and social media launch of Coke Zero. I founded the strategy department of NYC based design firm Catch-24, and headed up growth and digital strategy at a major NYC independent agency.
In 2004, I founded one of the first social networks ever, Adholes.com which grew to a who’s who of 10,000 top ad execs, a feature in the Wall Street Journal and a nod from the Webby Awards. Since then, I have been part of the founding team for a number of startups, helping pitch and win investment, and serve as a versatile right hand for the CEOs.
I joined the executive team of a former NYC creative hot shop with 25 employees, helped define their vision and dream customers, and built it to a 75 person powerhouse that won Small Agency of the Year within 2 years. I have founded and sold one agency and currently run a marketing collective / agency matchmaking service.